We report on a mathematical video experiment involving the icosahedron. The animation created for this experiment was originally designed for the ``Živa matematika'' (Math Alive) project sponsored by the Mathematical Institute SASA (Belgrade) and the Belgrade Center for Promotion of Science. One of the motivations for the experiment was to create a simple, combinatorial geometric environment, involving a sequential blueprint that generates an icosahedron, in hope that this may eventually shed some new light on the mathematics behind the morphogenesis of icosahedral shapes in nature.